The success of the Calexico boutique on James Street can be attributed to its informal, vintage, eclectic and friendly atmosphere which is unique amongst its high fashion competitors. Our brief was to maintain this approachable, quirky and relaxed ambience whilst showcasing the merchandise in an environment more aligned with its premium value. The interior design combines industrial materials of exposed steel and raw concrete counterpointed with sumptuous velvet fabrics in jewel tones, green marble, walnut and polished brass to deliver a simultaneously welcoming yet stylish space.
The existing shop was refurbished and expanded into the adjacent tenancy. New large steel beams enabling openings into the tilt up panel party wall are expressed and balanced by the feminine refined and sinuously curved beautiful brass hanging rails.
The fitout contractor was engaged early in the design process which enabled us to work together to deliver a fitout that met the client’s budget as well as allowing us to achieve quite complex details in the bespoke merchandising systems.